Your basic guide to Quality Assurance in software development

There is no denying the fact that quality assurance (QA) is an important part of software development today in the present times. So what is it, and why is it so necessary? We will discuss all these aspects in this article. Let’s get started. What is Quality Assurance, anyway? In simple words, quality assurance is a systematic process to determine if a See more →

Tips to reduce cart abandonment

Blogimage_tophost_5tips_NotAbandonCart

If you run an eCommerce store, you will understand that shopping cart abandonment is a real problem. People come on your website, add certain products to the shopping cart, and pssst… it ends there. The shopping cart gets abandoned. You are not alone. This happens with almost all the eCommerce stores, and the major reasons behind this include (as per the data See more →

8 tools to create a sitemap for your website

Sitemap TopHost

Sitemaps are probably the most misunderstood tool in the SEO toolbox, all because people have different misconceptions related to it. Many believe that they just help Google in indexing websites. But, is this the only reason why you must create a sitemap? No. There are plenty of other reasons, and there are a lot of ways through which you can create sitemaps. See more →

8 steps to create spam-free campaigns

Spam Free Campaings

In the era of social media, it is very likely that you have already wondered whether or not it is worth investing in email marketing. The answer is one and it is pretty straightforward: yes! The statistics available leave no room for doubt. Email users at this moment are way more than the users of the most popular social media platform (Statista See more →

20 steps to the perfect blog post

blogpost_infographic

Most of the SEO experts swear by the following quote: Content is king. No matter how many SEO actions you will take on your website, nothing can replace the high-quality content which has been written to truly help your readers and not just to attract the search engines. For example, an interesting blog post! So today, I decided to share the checklist See more →

6 ways to promote your site for free

free website promotion

We know that Google advertising is one of the most successful ways to promote websites. After all, this is exactly why we offer all our new clients (with greek VAT)  a 75€ Google Ads coupon. But even if you have indeed made great use of that and have realized all the benefits, you may be out of budget at the time. Or See more →

10 tips for efficient UI Design

BLOGIMAGES_10Heuristics_UI

If you operate in a digital environment, at some point you must have come across the terms UX/UI Design. They refer to the design of an application or a website and they are often misinterpreted.We will not dig deeper into their differences. However, it is important to clarify, as an introduction, that the UX (User Experience) has to do with the operation See more →

How to build your brand on Instagram

branding_instagram_tips

A good domain name, a reliable web hosting, a usable website. You already have all these, but they cannot alone help you to build an outstanding brand! Fortunately, there are several tools available out there to help you towards this direction. One of them is Instagram. Chances are high that you acknowledge that this social medium is worth your attention. It has See more →

How to add custom CSS to your WordPress website?

custom_css

If you are a perfectionist or have a stringent set of requirements, chances are high that the regular CSS won’t fit your purpose. Thankfully, WordPress allows you to customize the ways your website looks. And what’s even better? There are 2 ways by which you can do that. In this article, we will have a quick walkthrough each of these methods. Let’s See more →

Why hosting your blog on WordPress is a good idea

Why Hosting Your Blog on WordPress is A Good Idea

According to ManageWP, more than 74 million websites and blogs are hosted on the WordPress platform. This is quite a significant number and there is a reason for that! WordPress offers a number of different advantages for its users: be it the reduced site loading time, the presence of customizable plugins, regular updates, and heightened security – there are many reasons why wordpress.org See more →